Inclusive design — part of the broader world of design encompassing user experience, user interface, product, industrial design and more — is a methodology (or rather mentality) that aims to consider the full range of human diversity, with the goal of creating products and experiences accessible to the widest possible range of users.

Perhaps counterintuitively, some of the biggest names in technology have lagged behind the curve in terms of truly addressing the needs of their users at large. That is beginning to change however, as ideas of diversity and inclusion expand and flourish in the collective conscious. Adobe is one of the tech giants beginning to lead the charge.

Leading from within, Adobe has first chosen an internal route to making design inclusion more broadly understood and applied, and in 2020 they launched adobe.design/inclusive to begin the task of laying out and disseminating new standards of practice for inclusive interface design.

We were tasked with developing a design language that leveraged Adobe’s UI kits, while making a splash with the launch of the new site. Naturally, accessibility standards were emphasized, to make the site a worthy specimen of inclusive design.